Future-proof your business with an inspiring vision, a clear mission and strong values.
Define a relevant, unifying and concrete strategy.
Deploy the strategy so that it lives on at all levels of the company.
This is what we do.
We help you create a strategic platform that makes sense and characterizes the ambition of the company, unites and engages all players, and makes a clear and distinctive positioning oi the market.
Our collaborative approach allows us to build on your corporate DNA by engaging all stakeholders. We want to focus on the real essence of your differentiation and to ensure this is part of your competitive differentiation:
We establish a complete diagnosis by analyzing macro-environmental factors, market trends, customer and non-customer expectations, the competitive forces present, the main performance vectors, key financial data, etc.
Based on this shared analysis, we define the most appropriate strategic approach to the company’s ambition.
In full alignment with the vision, mission and values of the company, we define the medium or long-term ambition of the company. We validate the target markets, the portfolio of products and services, the customer segments, the territories envisaged…
We establish a limited number of strategic, ambitious but realistic axes, which will make it possible to make the difference and to impose ourselves.
For each axis, we define the stakes and the impact of this ambition on all the resources, means, processes, and systems of the company, and the transformations necessary to be able to achieve the objectives defined in the given time.
We are developing a global roadmap with the key milestones for the deployment of the strategy.
We then break down the issues for each department involved, by establishing detailed roadmaps: measurable objectives, appropriate sizing of resources and means, a precise execution schedule, a clear allocation of responsibilities, etc.
The implementation of the strategy and its deployment within all the entities of the company are essential steps: many organizations fail for lack of sufficient attention to implementation. We adopt a simple and methodical approach, considering this phase as a project in its own right, and not as a “business as usual” activity:
